Starting points
When this approach makes sense
- Products are too large or expensive to transport
- Key functions are hidden inside the physical product
- Variants are difficult to demonstrate
- Customers need to understand scale and context
Sales & presentation
Spatial product experiences for sales, showrooms and customer meetings.
XR helps sales teams present products that are too large, not yet manufactured or difficult to explain with conventional media. Customers can explore scale, variants and functions interactively.
Use case before hardware
Review 3D and data early
Test on target hardware
Plan rollout and operations
Deliverables
What we build
- Interactive product experience
- 3D optimization and animation
- Variant and configuration logic
- Deployment for showroom, field sales or events
Use cases
Concrete applications instead of XR for its own sake.
The right implementation depends on audience, environment, data, hardware and the integrations required.
01
Full-scale AR product placement
02
Virtual showrooms
03
Interactive product configurators
04
Exploded views and animations
05
Pre-production product demonstrations
06
Sales presentations at customer sites
Decision criteria
The key questions before starting the project.
Clear technical and operational assumptions make the difference between a compelling prototype and a production-ready solution.
- What should the customer understand or decide?
- Which variants need to be represented?
- Will the experience be self-service or guided?
- Which devices are practical for sales teams?
Quality & operations
What makes an XR solution reliable in production.
Performance, usability and maintainability are evaluated together instead of being postponed until rollout.
- Test on representative target hardware and in realistic environments
- Document technical limits, dependencies and fallback paths
- Optimize 3D content for performance and maintainability
- Plan deployment, updates and operational ownership from the start
Next step
Put the topic into a broader XR project context.
Feasibility, platform choice and rollout should be considered together.
Frequently asked questions
Questions about Sales & Product Presentation.
Answers to common questions before an XR project.
Can products be shown before they are manufactured?
Yes. Existing CAD or design data can often be turned into an interactive real-time model before physical production.
Can product variants be configured live?
Yes, if the product data and variant logic are available in a form that can be integrated.
Does every customer need a headset?
No. Depending on the use case, mobile AR, tablets, large displays or guided headset experiences can all be appropriate.
Clarify whether Sales & Product Presentation fits your project.
We review use case, data, target hardware, integrations and rollout requirements together — before unnecessary implementation effort is created.