AR development

Augmented reality for real products, spaces and processes.

AR adds spatial information, 3D models and interaction to the real world. We build mobile and headset-based applications for planning, product presentation, service workflows and location-based experiences.

Discuss your project Use cases

XR visualization of a complex machine in an industrial manufacturing environment

01Use case before hardware

02Review 3D and data early

03Test on target hardware

04Plan rollout and operations

Starting points

When this approach makes sense

Products or machines need to be visualized at the point of use
Instructions should appear directly on physical equipment
Spaces or historic states should be digitally extended
Users need spatial information without entering a fully virtual environment

Deliverables

What we build

AR concept and interaction design
3D and CAD optimization
Unity / AR Foundation implementation
Tracking tests, device validation and rollout

Use cases

Concrete applications instead of XR for its own sake.

The right implementation depends on audience, environment, data, hardware and the integrations required.

Place machines in real facilities

Assembly and maintenance guidance

Product visualization at customer sites

AR reconstructions at original locations

Position BIM models in physical space

Mobile AR on smartphones and tablets

Decision criteria

The key questions before starting the project.

Clear technical and operational assumptions make the difference between a compelling prototype and a production-ready solution.

Which parts of the real environment must be detected or referenced?
How precise does spatial registration need to be?
Is a smartphone sufficient or is hands-free use required?
How robust must the experience be across lighting and site conditions?

Quality & operations

What makes an XR solution reliable in production.

Performance, usability and maintainability are evaluated together instead of being postponed until rollout.

Test on representative target hardware and in realistic environments
Document technical limits, dependencies and fallback paths
Optimize 3D content for performance and maintainability
Plan deployment, updates and operational ownership from the start

Next step

Put the topic into a broader XR project context.

Feasibility, platform choice and rollout should be considered together.

XR consulting & feasibility

Clarify risks, target hardware, data and scope before implementation.

Compare technologies

Evaluate Unity, OpenXR and target platforms against the use case.

Plan an XR project

From use case and PoC to pilot and production rollout.

Frequently asked questions

Questions about Augmented Reality Development.

Answers to common questions before an XR project.

What is the difference between AR and mixed reality?

Both combine digital content with the real world. Mixed reality usually refers to more deeply spatial, interactive experiences on headsets, while AR also includes mobile phone and tablet experiences.

Can AR run on standard smartphones?

Yes. Many AR experiences can run on supported iOS and Android devices. Available capabilities depend on the individual device.

Can AR be used for technical approval?

AR can support planning and communication, but precise technical approval requires separately validated accuracy, registration and, where needed, dedicated measurement methods.

Clarify whether Augmented Reality Development fits your project.

We review use case, data, target hardware, integrations and rollout requirements together — before unnecessary implementation effort is created.

Discuss feasibility